Do Internet Marketing Gurus Lie Or Simply Not Tell the Whole Truth?
Posted by KristiAug 30

I’m really beginning to feel as if most of the big gurus – you know the ones who brag about making a six figure income from internet marketing are not really making their money from traditional internet marketing. Instead, they are making their money from selling the hype of “ internet easy riches”. That is, they make their money by selling product after product after product to newbies who really don’t know the difference. Take me for instance, I spent so much over the past few years purchasing materials from self-proclaimed gurus who promised to teach me the next best way to make money online. And, all I had to do was pay a small fee for their precious information. Now, mind you some of the books were good and contained great background but none of them told the full facts about how much work was involved. Instead, these gurus only told me what I wanted to hear and encouraged me to buy more books for more information.
It was like a vicious cycle that I couldn’t get away from and I fear many newbies are experiencing the same thing. Well, now I realize that there is no “magic bullet” and no easy way to master internet marketing. Internet marketing is hard work and takes persistence, patience and a strong desire to succeed. Some days you make money (a lot) and some days you don’t (or very little). This is frustrating but it is the way the IM cookie crumbles.However, to be successful you must remain faithful even when it doesn’t seem like you’re making much or anything.
Now, back to the gurus that make their big incomes is by selling “the promise of easy riches” to unsuspecting individuals who don’t know any better. Just think about it – would someone really divulge all of their secrets for a mere $19 or $29 bucks simply because they want to help? Most marketers would not however, there are a select few that would. Instead, most of these gurus simply give their “desperate readers” a tiny bit of information and then encourage them to buy more.
But, what about those marketers who give out free information, what is their motive? Well, some of them really want to help you succeed however some just do it to build rapport with their readers so that they could hit them up later to buy more stuff – yes, sad but true. In 9 times out of 10 cases, most marketers are out for themselves when it comes to internet marketing and only a select few want you to succeed at the level that they’re at.
So, where does that leave me? I’m one of the good ones of course. My goal isn’t to become a six figure guru that sells the hype of internet marketing. Instead, I want to become a respected internet marketing teacher who makes a six figure salary by teaching others the fundamentals so that they can make a respectable salary for themselves and leave the rat race once and for all. I get no satisfaction of fooling anyone and I absolutely won’t prey on unsuspecting victims. I want you to succeed and I will tell you the truth. Internet marketing is hard but you can succeed at it!
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Nice article. This is one of the reasons why I really don’t think much of those “make more money online” offers, because I feel that a majority of them are not genuinely doing this to help others. But you are right, there are some that are legit and good, too.
Twitter: colbee59
on September 2nd, 2010 6:44 am
Bingo. I wholeheartedly agree with the sentiments of this post. I have struck several self-proclaimed Gurus over the last couple of years who purposely leave out critical aspects of their system. They are either looking to have you come crawling back to them to have the blanks filled in or to purchase the next product they produce in the hope that it has less holes in it. The promise of X amount of dollars for little or no effort seems believable to some people and they will actually pay big dollars to these “Gurus” for the opportunity to try their hand. I feel so strongly about this issue that one of my websites is dedicated to filling the blanks with free tutorials and informative articles. That site is http://www.InternetSalesMadeEasy.info
colinbrennan recently posted..Characteristics of a Successful Advertisement
I can relate to the one about marketers who give out free information. For about a week, I got daily stuff, all for free, from this guy and I thought “wow, this is great!” but then after the first week, he started saying that in order for me to get more stuff, I would need to shell out cash. I unsubscribed right then and there.:)
Colin, I can’t wait to check out your site – any site that helps newbies understand how to not be taken advantage of is a great site, in my opinion.