A few years ago, web 2.0 properties were hot. After all, there was something really incredible about writing posts, putting them on there, getting immediate traffic and making sales without having to search engine optimize or drive traffic to them. OK, you had to do a little of this but not a lot. In essence, these sites stood on their own. They had traffic, were well favored within Google and seemed to make everyone money. Then, something happened, Panda hit and these Web 2.0 properties fell from Big G’s good graces.
In essence, all of my favorite Web 2.0 blog properties tanked and so did my income. In one swoop I lost 50% of my income. For instance, I used to make $xxxxs per month from one site and now I make only xx. per month. So, you may be wondering, if you should even bother with Web 2.0 properties any longer.
My answer is, it depends on you and what you want to accomplish. If you are using them to generate income, you may want to out the same effort into promoting your own site/blog instead. This way you can monetize them any way you like and can make changes if your income tanks. In contrast, if you’re looking to simply build quality links then keep web 2.0ing it all you like as they still provide quality backlinks that can help push your sites up the ranks.
As for me, I’m going to use Web 2.0 properties for backlinking only while I continue to build up my own sites. Only then will I remain completely in control and being in control is what I love.



